2AdPro and MediaSpan Enable Radio and Television Stations to Create Custom Online Display Advertising for Local Advertisers
It's good news for small business and here's why:
- It's a benefit to local advertisers to have as many ways as possible to get an online presence.
- Not every small business wants to go the route of self-service search advertising, but hiring a designer is costly.
- This has left a lot of small advertisers scrambling to find low-cost online display ad creations.
- The ability to work with the local radio or tv station (with whom many small advertisers have an existing relationship) opens up a lot of opportunities.
Anything that opens up online advertising - inexpensively and professionally - is a good thing.